Rasmus Hougaard

Rasmus Hougaard
Founder & Managing Director

Rasmus Hougaard is the Founder and Managing Director of Potential Project, a global leadership training, organizational development and research firm.  They help leaders and organizations enhance performance, innovation and resilience through mindfulness and other practices grounded in neuroscience and research. They partner with forward thinking companies like Cisco, LEGO, Accenture, Microsoft and 500+ other global clients helping create people centric cultures and truly human leadership.

Rasmus is recognized by the Thinkers50 as one of the most important emerging business thinkers in the world. He writes for Harvard Business Review and Forbes and lectures at the world’s leading business and executive education schools like IMD, Rotman and IESE.

Rasmus has a background in organizational development and research as well as a leadership career in Sony Corporation. He lives in Copenhagen and New York with his wife and three teenagers.

He has led more than 1,500 keynotes and workshops and is recognized as the leading global authority on training the mind to be focused, effective and clear for great leadership, performance, innovation and resilience.

Rasmus’ most recent book The Mind of the Leader, published by Harvard Business Review is based on research on 35,000 leaders and executives and provides a pathway to great leadership in the 21st century. It is one of the fastest selling books from HBR in years.

His first book One Second Ahead – Enhancing Your Performance at Work with Mindfulness, is a performance bible in organizations like Accenture, LEGO and many more.

He is a sought-after keynote speaker and leadership developer within corporations and have spoken to employees, leaders and executives at Microsoft, McKinsey, American Express, LEGO, Google, World Bank and hundreds of other organizations. Also, he is a frequent speaker at the premium business, leadership and HR conferences like Work Human, HRD Summit, Mindful Leadership Summit, Wisdom 2.0 and numerous others.

In short, for conference introductions, Rasmus Hougaard is:

  • Founder and Managing Director of Potential Project.
  • He has a background as a researcher and as a leader in the corporate world.
  • For 15 years he has helped executives from Microsoft, McKinsey, Google, Lego and more to be more focused and mindful.
  • He is the author of “One Second Ahead” as well as “The Mind of the Leader”, a bestseller published by Harvard Business Review
  • He is recognized by Thinkers50 as one of the most important and influential business and leadership thinkers in the world.